The area of Princeville is abundant with cultural and historical significance. Commanding a view of the most spectacular scenery in the world, the plateau of Princeville was known as a place of mana or spiritual power. In ancient times, the plateau was the site of a Hawaiian heiau (temple) and also a grove of hala (pandanus) trees celebrated in chants and stories as one of the largest in the islands. The hala was of great importance to the Hawaiians, providing weaving materials for mats and many household items. Princeville's name itself stems from a direct connection to the royal Hawaiian family. In the mid 1800s, Robert Crichton Wyllie, the former Minister of Foreign Affairs for the Kamehameha Dynasty, named the land after young Prince Albert Edward Kauikeaouli Lei O Papa A Kamehameha. Prince Albert was the only son of King Kamehameha IV and Queen Emma. Tragically, he died at the tender age of four.

Mission Statement
Princeville Resort is the cornerstone of the North Shore serving the community. The Malama Hoku (stars that care) program provides resources, volunteerism and in-kind support to help make a difference in the lives of others.